Vertical video campaign banners produced for a medical cannabis brand operating in the Israeli market. Each piece is crafted for a specific product, precision-built for digital ad placements to stop the scroll, communicate trust, and drive awareness within a heavily regulated category that demands both discretion and clarity.
The Challenge
Advertising medical cannabis means navigating strict regulatory constraints while still cutting through the noise of digital channels. Each product needed its own distinct voice, clinical enough to build trust, dynamic enough to perform, and carefully crafted to avoid platform restrictions or blending in with recreational cannabis content. The challenge was making every asset feel both compliant and compelling.
Deliverables
Focus Areas
Business Impact
Delivered a cohesive suite of product-specific video assets ready for deployment across Israeli digital ad networks, balancing regulatory compliance with high-impact motion design that reinforces brand credibility in a sensitive category.
Project Images
Campaign Videos
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