Instagram & Facebook Ads
A cross-industry collection of Instagram and Facebook ad creatives spanning mobility, wellness, real estate, lifestyle, and e-commerce. Each piece was built to stop the scroll: bold typography, direct copy, and visual hierarchy engineered for the 3-second judgment window of a social feed. Every client brought a different audience, a different price point, and a different brand voice, demanding creative that felt native to the brand while operating inside Meta's tight format and performance requirements.
The Challenge
Paid social is a zero-tolerance medium: an ad that fails to stop the scroll in the first frame is money wasted. Working across industries meant every brief came with different visual expectations, different audiences, and a different definition of conversion. The challenge was not just designing visually strong ads, but designing ads that felt genuinely native to each brand, respected platform format rules, and were built around the single visual beat that earns a pause in a crowded feed. Generic design thinking does not survive this environment.
Deliverables
- Feed Ad Creatives (1:1 and 4:5 formats)
- Story Ad Creatives (9:16 format)
- Multi-client Campaign Assets
- Hebrew and English Ad Copy Integration
- Real Estate Property Ads
- E-commerce Product Ads
- Lifestyle and Wellness Campaign Visuals
- Platform-Ready Export (Meta Ad Manager specs)
Focus Areas
Business Impact
Every creative was delivered to production specification, built around clear hierarchy and a single dominant call to action. Designing across this range of industries and audiences, from wellness to real estate to e-commerce, develops a precision that single-niche designers rarely acquire: the instinct to know exactly which visual decision tips a scroll into a stop, and what separates an ad that looks polished in a mockup from one that actually performs in-feed. That calibration is what clients in competitive markets are paying for.
Project Images
Interested in working together?
Big client or small, every project gets the same senior-level care.